Fall Brings Momentum

I’ve always looked at September as a time of renewal. I started to notice it more and more as my partner and I would prepare our daughter for the beginning of the school year. For our daughter, this time of year always offers a new beginning. Depending on the year, it has either been a very exciting time or a drag. No more sleeping in.

From a business perspective, it is a time to sharpen our focus. It’s a time to start implementing our well-crafted action plan which was developed during the summer months.

I like to start early to gain momentum. This summer I began calling numerous chambers of commerce and business associations to talk about Lift Strategies’ new LIFFT® half and full training program. This program is aimed at micro businesses and non-profits which cannot afford to pay regular fees for a strategic marketing expert yet, through their chamber or business organization, they can walk away with an arsenal of invaluable marketing tools and a powerful marketing action plan after just one day. The best part is that they can get this for around $300, half the market price of $600.

Although I didn’t reach everyone due to holiday schedules, most of the key contacts I did reach were more likely to have time for a chat. I’ve now initiated the process and expect to power ahead this fall with great success.

If you have not already planned out your marketing strategy for the next six to twelve months, get started now. The energy of the fall season will give you the momentum you need to create the awareness and impact you desire for your company.

Can the members of your chamber or business organization benefit from a LIFFT® training program at some point during the next twelve months? Call 604-255-2098 or e-mail Jen at jen@liftstrategies.com.

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